2240 - Mastering PPC: Tips and Trends for Successful Digital Advertising with Big Click Co's Lisa Raehsler

Josh Elledge

Published on: 22/07/2025

In this episode, host Josh Elledge interviews Lisa Raehsler, Founder and CEO of Big Click Co, about her passions for yoga and Atari 2600 game collecting, before diving into the evolving world of pay-per-click (PPC) advertising. Lisa also shares insights on advertising across platforms like Meta and YouTube, and offers advice for businesses considering PPC. The episode blends personal stories with expert commentary on digital advertising trends.